Mission and Vision

Mission: Reshaping the global semiconductor supply chain, empowering innovation with every single chip
Vision: To become the most trusted supply chain partner in the electronics industry, building an open, intelligent, and resilient component ecosystem platform

Core Values

Precision

In the world of semiconductors, minute differences create vast consequences. We pursue accuracy in every data point, punctuality in every delivery, and reliability in every chip, engraving precision into our corporate DNA.

Connection

We are not merely a link in the supply chain, but a bridge connecting manufacturers and end-users, technology and application, present and future. Through deep collaboration, we eliminate information gaps to create seamless industry experiences.

Resilience

Amidst market volatility, we build multi-layered supply networks and leverage technology for risk prediction, ensuring our customers' innovation journeys never stall due to component shortages.

Empowerment

From chip selection to PCBA implementation, we are not just suppliers but extensions of our customers' R&D and production teams. Through professional insights and customized solutions, we provide continuous momentum for our customers' innovation journeys.

Talent Philosophy

"Where the Heart Leads, Where Craftsmanship Follows"

• We regard our employees as our most precious "chips," respecting each member's professional value and growth needs
• We establish dual career paths in both technical and management tracks, enabling engineers to become industry experts and managers to become team enablers
• We implement the "1+1+1" learning mechanism: 1 technical sharing session monthly, 1 cross-department collaboration, and 1 customer site experience
• We established the "Chip Light" equity incentive program, allowing core talents to share in the company's development成果

Service Philosophy

Deep Integration, Silent Guardianship

• Our highest aspiration is to make the supply chain "invisible": when customers focus on product innovation, we ensure component supply flows as naturally as breathing
• Our frontline customer service staff possess engineering backgrounds, understanding technical pain points to provide solutions beyond procurement needs
• We have established a customer supply chain health assessment system, proactively warning of potential risks rather than passively responding to problems

Innovation Culture

Boundaries Undefined

• Every Thursday is "Boundaryless Day": cross-departmental temporary project teams tackle industry pain points through 48-hour innovation challenges
• We established a "Seed Fund": employees can apply for up to ¥500,000 in resources to validate innovative ideas, with successful projects eligible for internal entrepreneurship
• We co-founded "Semiconductor Supply Chain Laboratories" with universities, translating academic frontiers into industry practice

Social Responsibility

Chips for the Future, Responsibility at Heart

• We strictly implement ESG standards to build a green supply chain: chip packaging recycling program and zero-landfill commitment for PCBA production waste
• The "Spark Program" public welfare initiative: dedicating 1% of annual profits to building electronics laboratories in rural schools, cultivating the next generation of chip talents
• We established a Chip Ethics Committee to ensure strategic materials never flow to military conflict zones or organizations violating human rights

Work Environment

Rigorous Yet Warm

• Tie-free offices: technical discussions aren't limited by dress codes, though rigor in chip specifications remains uncompromising
• Monthly "Failure Review Meetings": encouraging honest sharing of mistakes, transforming each crisis into a system upgrade opportunity
• Quarterly "Customer Role Day": all staff rotate through customer positions to reconstruct service processes from the end-user perspective
• Annual "Chip Origin Journey": organizing teams to visit chip manufacturers and wafer fabs, renewing our reverence for semiconductors

Culture Manifesto
"We are not merely chip couriers, but guardians of innovation.
In the precise delivery of every chip, in the perfect presentation of every PCBA,
we carry trust through professionalism, break boundaries through technological innovation,
making the pulse of global electronics more stable and powerful because of our existence."